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Hair Transplantation - A Growing Business With The Help Of New Technology
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Digital Zone
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Digital Zone

For years, most plastic surgeons, dermatologist Riyadh and cosmetic physicians have shied away from offering hair transplantation inside their practice simply because it didn't offer a sufficient revenue stream for how much time and effort was involved. The common charge to someone for a 2000 graft procedure is between $10,000 to $18,000. This could be great, but as soon as you back out the fee to pay for multiple technicians who're assisting, in addition to enough time that was involved which is usually a full day, the physician's net revenue dramatically decreases. As a result of this, most of the core aesthetic physicians have stuck to offering the conventional "high revenue, minimal time" menu of procedures including: liposuction, breast augmentation and tummy tucks. Unfortunately, the aesthetic and plastic surgery Riyadh industry is mainly a "cash" based business so when the economy has a hit, so too do the physicians who offer these services. Many have been forced to re-invent their practices with the addition of and promoting the less expensive "non-surgical" treatments just to keep their patients appearances maintained without breaking their wallets.

 

Because the economy starts to creep back, cosmetic physicians are taking advantage by exploring even more methods to differentiate themselves from the pack and adding new procedures that'll interest an even more expanded patient base. Despite the past perception, in line with the American Society of Plastic Surgeons annual statistics, hair transplantation was certainly one of only four of the twenty plus plastic surgery procedures which in fact showed an "increase" in 2009. Worldwide, hair transplantation grew by more than 12% last year. Many will speculate regarding the reasons for the growth and some have suggested that it may be associated with the work market. Job openings in most industry are limited so anything a candidate can do to give themselves an advantage could be worth it to them. This includes investing in their appearance and increasing their confidence with hair restoration surgery.

 

Much like many cosmetic procedures, the introduction of new technology can facilitate a confident change in perception for both the physician and their patients. A new FDA cleared device called "NeoGraft" now allows physicians the capacity to offer "No Linear Scar," hair transplantation to their patients using a semi-automated, no touch process which is more than doubly fast compared to previous methods. NeoGraft uses an automated hand tool to gently harvest individual grafts or FUE (Follicular Unit Extraction) from the donor area, which are then transported into a small collection canister where they're continuously misted while they await transplantation. Due to the automation, the extracted FUE grafts are for the most part pristine and transplant ready without any additional cutting or preparation needed. NeoGraft also utilizes another implanter hand piece which individually loads single FUE grafts into a micro cannula via gentle negative pressure and then they're injected into the conventional recipient site by reversing the pressure. The procedure for the most part is really a "no touch" procedure which improves graft viability to those handled by forceps.

 

The original, no strip harvest, FUE method has existed for awhile, but hardly any physicians even get it done because it is so time consuming. Additionally, for those who even find out about it, the FUE method is obviously more inviting to patients mainly due to the "no scar" part of it, but until now it has been financially out of reach for them as it is recognized as reduced procedure. NeoGraft now allows physicians to offer the more desirable, less traumatic FUE method and because of increased speed using automation, cost to the individual may be reduced. skin care

Another key advantage of NeoGraft's automation is that now, the necessity for multiple, "expensive" technicians has been dramatically decreased or eliminated. Physicians performing only one FUE hair transplantation case each month with NeoGraft and charging $10,000 on the extreme low end, equates to $120,000 a year in new revenue. Now just think if you're performing five, ten or maybe more cases each month using NeoGraft? With your very realistic numbers, NeoGraft offers without question the main return on investment out of any aesthetic technology and gets the potential to pay for itself within just a month.

 

Much like many new technologies, NeoGraft has had its share of critics, most of whom are veteran hair transplant physicians who notice it attracting other physicians wishing to expand their scope of practice, thereby decreasing the pool of patients. The reality is that NeoGraft will likely play a lead role in expanding the individual pool by creating awareness about a new, less invasive way to perform hair transplantation surgery. This could interest candidates who maybe considered hair transplant in Riyadh surgery before, but were reluctant to have a large part of these scalp removed on the rear of these head.

 

It goes without saying that any physician who wishes to expand their scope of practice will do so in a responsible manner, taking the required steps to make sure that they and their staff are properly trained. Although NeoGraft offers many training options, physicians may also decide to make the most of a utilizing highly skilled, certified, per diem technicians available through their affiliate, US Neotechs. This offers the physician what amounts to a turnkey solution for adding NeoGraft to their practice and maintaining a top standard of look after their patients.

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